WWE and UFC’s mum or dad corporate Endeavor were given merged previous this month. UFC and WWE got here in combination to shape a $21.4 billion sports activities leisure corporate.
In an interview with PW Mania, Booker T talked concerning the merger that happened between UFC and WWE. The WWE Hall of Famer highlighted that he was once stunned by means of how briefly the deal happened.
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“It’s now not an elephant to me, guy. It’s simply trade. Business as same old, guy, the wrestling trade could be very, very unpredictable. I did not see the sale taking place as fast because it did. I believed it was once one thing that that was once, possibly, you understand, may occur or would occur. But I believed, that is a monster for it to occur as briefly because it did, I used to be stunned by means of that. But I feel it is a excellent factor. I do not believe it is a unhealthy factor in any respect. I feel with Endeavor, it is only gonna get larger,” mentioned Booker.
“As a ways because the lighting fixtures digicam, the motion, that that is what WWE is truly, truly all about, that we were given a work of that just a bit little bit of what you understand, possibly is at the horizon at Strive againstMania day one and day two , everyone’s front was once so elaborate and so other. It felt like an actual, actual, actual display, you understand what I imply? And it all the time felt like that, nevertheless it felt larger, it felt had somewhat little bit of kick to it. So I feel it is gonna be general excellent for the entire guys,” he added.
The former WWE wrestler additional mentioned how enthusiasts can be expecting the merger to have an effect on the display in WWE.
“I do not see numerous crossover within the ring or within the octagon, in line with se or the rest like that. But so far as having particular visitors so far as having positive angles constructed round, I imply, we now have had guys you understand from my generation like Kevin Federline you understand, battle, however those guys in reality have you understand, battle enjoy, I feel it might lead somewhat little bit of credibility in the event that they have been to in reality do one thing it is only a topic of the way they do it and what they will do.”
Meanwhile, prior to the merger, it was once introduced that the deal would center of attention on maximizing the worth of blended media rights, building up sponsorship monetization, increase new kinds of content material and pursue different strategic mergers and acquisitions to additional bolster manufacturers of each corporations.