London-based tech startup Nothing introduced its first telephone — Phone (1) — previous this 12 months. Carl PeiNothing, CEO, has brazenly mentioned why Android may battle towards the dominance of apple, In an interview with CNBC, Pei Has as soon as once more reiterated his stand.
Pei mentioned that whilst Nothing has all of the intentions to tackle Apple in america it could be just a little tough. In the interview he mentioned that Android has a problem “where ios is just becoming more and more dominant.”
Apple’s strong ‘lock-in’ features
The Nothing CEO said that there are certain features iOS gives which are a big hit with Gen Z. “They have very strong lock-in with iMessage, with AirDrop, especially among Gen Z. So that’s a rising concern for me,” he said in the interview. . Pei feels that Apple could end up having as much as 80% of the market share. “There might be a time where Apple is like 80% of the overall market and that just doesn’t leave enough space for Android-based manufacturers to keep playing,” he said.
Nothing didn’t launch the Phone (1) in the US market but Pei confirmed that his company plans to enter the market soon. While he didn’t say in exact words that it will be Phone (1) but said, “we are in discussions with some carriers in the US to potentially launch a future product there.” He also explained why Nothing refrained from launching the Phone (1) in the US. “The reason why we didn’t launch in the US is because you need a lot of additional technical support, to support all the carriers and their unique customizations that they need to make on top of Android,” he advised CNBC within the interview.
Pei mentioned that whilst Nothing has all of the intentions to tackle Apple in america it could be just a little tough. In the interview he mentioned that Android has a problem “where ios is just becoming more and more dominant.”
Apple’s strong ‘lock-in’ features
The Nothing CEO said that there are certain features iOS gives which are a big hit with Gen Z. “They have very strong lock-in with iMessage, with AirDrop, especially among Gen Z. So that’s a rising concern for me,” he said in the interview. . Pei feels that Apple could end up having as much as 80% of the market share. “There might be a time where Apple is like 80% of the overall market and that just doesn’t leave enough space for Android-based manufacturers to keep playing,” he said.
Nothing didn’t launch the Phone (1) in the US market but Pei confirmed that his company plans to enter the market soon. While he didn’t say in exact words that it will be Phone (1) but said, “we are in discussions with some carriers in the US to potentially launch a future product there.” He also explained why Nothing refrained from launching the Phone (1) in the US. “The reason why we didn’t launch in the US is because you need a lot of additional technical support, to support all the carriers and their unique customizations that they need to make on top of Android,” he advised CNBC within the interview.