The tweet reads: “Yes, we’re making logo adjustments as we are at an inflection level in our consumer roadmap in preparation for the approaching release of our #MeteorLake processors. We will supply extra main points relating to those thrilling adjustments within the coming weeks! #Intel
How Intel would possibly trade its processor branding
The tweet did not disclose a lot details about how Intel is making plans to modify its consumer-facing processor branding. According to a file via Notebookcheck, a leaked Ashes of the Singularity (AoTS) benchmark provides some ideas about what to anticipate.
The benchmark means that the corporate’s next-gen processor will probably be referred to as the Intel Core Ultra 5 1003H processor. These pc processors are anticipated to have 18 cores and 18 threads and could also be paired with 32 GB of RAM. The file means that hyperthreading could be disabled for this benchmark. However, the GPU (which is perhaps the brand new tiled graphics unit) is indexed simply as Intel Graphics. The device reportedly controlled a ranking of twenty-two fps at 1080p in commonplace settings.
Why Intel is converting its branding
The file claims that the brand new branding could also be impressed via cellular platforms. AMD has applied a an identical rebranding with the Ryzen 7000. This helped the chipmaker to incorporate Zen 2, Zen 3, and Zen 4 chips which finish customers have a tendency to assume are of the similar era. The file additionally claims that Intel’s 14th gen processors would possibly mix elements from each Meteor Lake and Raptor Lake.
How this transformation would possibly have an effect on customers
Intel’s resolution to take away the “i” branding would possibly confuse finish customers. The i3, i5, i7 and i9 brandings assist customers to tell apart between the processors. These brandings additionally advised customers concerning the processors efficiency and costs.